Welcome to #TheAllNewSWAL
We are SWAL Corporation Limited, a company that has been serving the Indian farming community for over a century. We are more than just a manufacturer and marketer of agrochemicals. We are a partner, a friend and a guide for the growers who want to achieve their dreams. We have proudly added a multitude of services and solutions for the ever-evolving need of the Indian farmer, consolidating our position among the leading Agri Solutions Providers of the country.
A legacy beyond compare
Our story began in 1886, when Shaw Wallace started a business in Calcutta, as it was then known.The pioneering nature of the company truly came into being as it ventured into multiple businesses including importing cars in India for the first time as well as holding the distinction to be the first ever private firm to distribute fertilizers in India. SWAL Wallace realized the potential in agriculture and established Shaw Wallace Agrochemicals Limited in 1920. We have introduced many products and technologies that have revolutionized the crop protection and crop care segments. We have also expanded our presence across the country, reaching out to millions of farmers through our network of dealers and experts.
Over the years SWAL, with its consistent service, has rightfully become a beacon of trust and quality among the Indian agriculture community. In 2005, we became a subsidiary of UPL Ltd., a global leader in agro-solutions. This gave us access to the world-class manufacturing and R&D facilities that further improved the service levels of our vast trade network. In 2021, we rebranded ourselves as #TheAllNewSWAL, representative of our thrust for novelty and customer centricity.
We developed a strong pipeline of innovative solutions to address the evolving pain points of Indian agriculture and introduced multiple brands to help farmers protect their yields and profitability. This amplification of our commitment to customer centricity is mirrored itself in the new brand identity, which was aptly launched on National Farmers’ Day ,23rd Dec in 2021. Powered by new offerings, a strong pipeline and an energetic team, the fresh identity reflected the transformation to a truly technology led farmer centric solutions provider. #TheAllNewSWAL is now proudly represented by The Unison Symbol. Our core values: Ambition, Energy, Openness, Value, Growth and innovation are represented in six distinct colors that blend together for a harmonious and wholesome brand identity unit.
Through key brands in the ever developing crop protection space like PANAMA, KARMAX, VIOLA, OXALIS, DEVONA, DELMA, ARRYN, TRISHUK, FERIO, PATELA and the exciting new area of crop care facilitated by brands like WUXAL(plant nutrition), TEKON(soil and root health), BIO CLASSIC (Bio Stimulant), further enabled by innovative services like mechanized farm services and farm centric insurances, delivered through the digital omnibus nurture.farm, it is no wonder that SWAL is the go to brand for the thinking farmer.
SWAL has provided crop enhancement and crop protection solutions to a multitude of key crops for India such as cotton, paddy, Soybean, Sugarcane, F&V and more! With a solid operative geography of 18 key states driving Indian Agriculture and a loyal customer base of over 1 million farmers, the SWAL success story continues to flourish !
Our Mission
Our mission is to enable Indian farmers grow more and better with less.
Our Vision
SWAL envisions to be the most trusted and preferred partner for farmers in India, providing them with holistic solutions that enhance their productivity and profitability, while creating a positive impact on the environment and society.
Future Thrust
SWAL Corporation Limited is committed to providing innovative and sustainable solutions for the agricultural sector in India. SWAL aims to leverage its expertise in crop solutions to enhance productivity, quality, and farmer resilience. SWAL also strives to promote environmental and social responsibility by adopting eco-friendly practices, empowering farmers and engaging with communities. SWAL’s future thrust is to:
- Develop and introduce new products and technologies that cater to the emerging needs and challenges of the Indian farmers, such as climate change, pest resistance, soil health and water scarcity.
- Expand and diversify its product portfolio and market presence by exploring new segments, such as horticulture, floriculture, protected cultivation and medicinal plants.
- Enhance its customer service and satisfaction by providing timely and reliable delivery, technical support, training and awareness programs and feedback mechanisms.
- Foster a culture of excellence, innovation and learning among its employees, stakeholders and partners, and create opportunities for their growth and development.